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Director of Sales & Marketing

at THE LEADING PREMIUM CRAFTSMANSHIP HOUSE IN VIETNAM, SPECIALIZED IN LACQUER

Director Ha Noi Sales B2C Apparel, Accessories & Luxury Goods
$ Gross Salary from $3000 to $4000
Know the

Consultant

Recruitment Consultant at
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Consultant information:

I enjoy staying around people and helping them. I serious about my work but I’d also like to have fun.

In work, I consider myself an expertise when it comes to problem-solving and challenging work. I thrive to be transparent in every aspect of my daily endeavors. Besides, I enjoy interactions, discussions as much as working on plans, strategies and execution guidelines.

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Financial

Benefits

  • 13th month bonus
  • Commission
Other

Benefits

  • Annual Health check – up
  • Health care program of the Company
  • Team- building
  • Training oppotunity
The Job

RESPONSIBILITIES

1. Maximize sales revenue
A. Directly manage a portfolio of distributors who sell company's products and in such role, s/he will deal with:
• Analyzing data regarding sales, markets, competitors… to develop distributor portfolio
• Building distributor management system: sales process, stores standards (type of store, location, area, Visual merchandising, staff uniform…) and supervise the implementation
• Monitoring sales revenue and work with distributor representatives to find out corrective actions (if need be)
• Organizing regular OTB (Open- to- buy) session for distributor representatives:
+ Work with distributor representative to determine ex-work pricing (pricing for distributor)
+ Negotiate minimal annual buying budget
+ Lead the preparation of OTB session (samples preparation, place, tools…)
+ Present new collection samples and entice distributors to buy
B. Supervise white brand activities
White brand is defined as products processed by our company for international brands. In this role, the DOSM will:
• Supervise white brand team. Provide necessary support to maximize sales revenue.
• Work with White brand team to determine annual target and method to explore new markets as well as approach new clients.

2. Determine marketing & communication strategy, including:
A. Brand positioning and product strategy:
• Collaborate with Collection, Art design, Development & Sourcing teams to define brand positioning, in terms of:
+ Product concept: product name/ features/ benefits
+ Product performance: product attribute/ quality
+ Packaging
+ Price
+ Place: location & coverage
+ Customers experience and the brand messages to customers
• Work with Collection and Sales teams to define product portfolio and strategy:
+ Determine product type, collection composition, value or volume driven products…
+ Determine core target customers
+ Determine role of different kind of products: permanent, seasonal…
B. Build up, manage and execute all the marketing campaign
• Based on marketing & communication strategy, suggest yearly/ occasional Marcom plan
• Supervise and monitor marketing/ communication agencies to implement the plan within allocated budget

3. Other tasks as required by line manager

Growth opportunity

Your Challenge

Will be given in interview

Promotion Opportunity

Will be given in interview

The job

Requirements

Requirements:
• Education: At least bachelor degree
• Major: Sales, Marketing,PR, Economics, Business Administration,… and related fields
• At least 5 years’ experience in managerial position.
• Knowledge:
o Luxury and high- end market
o Sales method
o Experience in building marketing strategies in all aspects (branding, products, distribution…)
o Deep understanding of modern marketing trends
o People management and motivating
o Able to accurately forecast sales
o Experience in building sales strategiesSkills:
• Skills:
o Excellent communication and presentation skills, both verbal and in writing
o Analysis skill
o Interpersonal skill
o Leadership skill
o Computer skill
o Problem-solving skill

What we offer:
• Gross monthly salary
• Monthly & yearly incentives
• Meal and telephone allowances
• 13th month salary
• Annual bonuses
• Compulsory Health & Social insurance on total gross salary
• Health care program of the Company
• Team- building
• Annual Health check – up
• Salary review
• Training opportunity




About

Company

Revenue Size Small and Medium Enterprises ($10 million - $1 billion)
History Will be given in interview
Employees Medium Size (51 - 250)

Company culture

Will be given in interview
Get to know your line manager
You will report to: CEO
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