As a “match maker” version career, my mission is connecting right person to the right place. With 6-year experience in banking insurance industry, it’s my pleasure to help candidate to find out their dreams and make them come true. I offer “free combo” including career mentoring, revise CV, and interview rehearsal. Let’s connect and talk with me to find your next wonderful journey in Banking Finance Security Sector.
• Develops strategy and manages implementation of MarTech and CDP platform and services
• Ensure the Martech and CDP platforms have the data, functionality (analytics, reporting, content management, marketing automation, delivery, omni-channel media) and business rules required to deliver highly personalized and dynamic multi-channel campaigns.
• Provides day-to-day administrative direction and oversight of key data and integration technology matters enabling MarTech and CDP
• Provide input and recommendations around journeys and campaign strategy, processes, briefing, technical requirements, QA, and execution.
• Leads data deployments related to MarTech and Customer Data platforms
• Leads initiatives to synthesize insights from data and implement omni-channel and mass personalization programs where the campaigns and leads are generated from marketing analytics teams and business units
• Develops a vision and manage for team growth, upskilling to meet the changing needs
Growth opportunity
Your Challenge
Will be given in interview
Promotion Opportunity
Will be given in interview
• Seniority: Mid-Senior level
• Minimum 15 years of relevant work experience in marketing technologies preferably for banking and/or financial institutions, of which a minimum of 5 years in a leadership role.
• Ability to meet tight deadlines and thrive in a multi-project environment, while ensuring production systems are up and performing well
• Experience in agile development processes
• Experienced with actual use case deliveries especially advanced marketing analytics